Happy V Planet lands in Italy collaborating with PlantaBox®
On a mission to deliver plant-based products throughout Europe
We are super happy to announce our arrival to Italy with our friends from PlantaBox®. They are featuring two of our 100% plant-based smoked sausages in their subscription boxes.
PlantaBox® is the first Italian e-commerce monthly subscription service that delivers plant-based meat and dairy alternatives direct to the consumer.
On a mission to deliver high-quality plant-based products, the Italian e-commerce service features new products each month sourced from European artisans and companies. The goal is to deliver to its customers the tastiest and most versatile plant-based options to help reduce the consumption of animal-based products, support the environment, and collaborate with like-minded businesses.
For its first box, PlantaBox® partnered with Happy V Planet choosing one of their smoked sausages made from wheat protein (gluten): Happy V Smoked Salami is a plant-based version of a classic Salami, its firm texture and amazing smokey taste will surprise you.
Its twin sister with a little spicier flavor, Happy V Pepperoni will follow in their second subscription box shipping in September 2021.
About the choice of including Happy V Planet products into their box, Mike Scotto co-founder of PlantaBox® stated:
«With Plantabox our focus is to bring people the best plant-based meats and cheeses from all over Europe, giving our customers the chance to taste, for the first time, some high-quality niche products that they probably haven't tried yet. After discovering Happy V Planet smoked sausages we absolutely wanted to feature their products in our first box because we recognized the value of their 100% plant-based meat, so rich in protein. Also, Plantabox completely aligns with Alex Golovin's — Happy V Planet founder — mission of promoting healthy eating, animal welfare and conscious lifestyle.»
Founded in 2021 in Italy by husband and wife duo Mike and Ashley Scotto, Plantabox is the first Italian service that discovers, curates & delivers plant-based meats and cheeses directly to the consumer. The founders, noticing the benefits of a predominantly plant-based diet, made the drastic decision to eliminate meat and dairy from their diet. Their next mission was to look for valid alternatives and to their great surprise, they found a lot of plant-based products. There are 500+ plant-based meat and cheese products in Europe alone. But it required hours of research and discovery because the average supermarket carries a limited number of options; unlikely to carry products from small, artisanal companies. That is how Plantabox came to life: Plantabox is a service dedicated to everyone (vegans, vegetarians, flexitarians, omnivores, etc) and its mission is to give access to as many plant-based meat and cheese options as possible.
The company launched its first box in August 2021 and it currently ships to Italy.